UPDATE: In September 23014 the price of a pide loaf was raised to 75p
The standby of students, the unemployed and the poor of E8 will cost 50p, the price it was sold at when the TFC opened in Ridley Road at the corner of St Mark’s Rise 30 years ago.
The best-known requirement of Ramadan is to fast during daylight for 27 days. A less-known one, or an alternative to fasting, is to give to the poor. So TFC’s owners comply with Islam by cutting the price of a pide (pronounced “peeday”) for Loving Dalston and other households based near one of London’s TFC branches.
Altogether, 20 items have had their prices cut. Other Ramadan reductions: 1 litre Aris olive oil down to £1.99, 1kg tinned Pinar cheese £4.99, 1kg Pinaryogurt 99p and two 1- litre containers of Netto fruit juice 99p.
See also Loving Dalston reader Shackles’s useful comment for those who can get to the store at early lunchtimes.
Ramadan ends with the festival of Eid-al-Fitr on Thursday 9 September 2010.
* Photo: The handsome building in Ridley Road where TFC started.