At last, a Stratford giveaway in Olympics year

Stratford London March 2012 (from Westfield looking W)

EAGER TO cash in on the Olympics, Stratford — that’s old E15, not the one in Canada — has produced a free app to make it easy for you to plan what its creators term “an exciting visit to Stratford, London’s newest must-see destination”.

Stifle your excitement, because it won’t be available until mid May. But then, well, it will offer “500 listings of attractions, shops, bars, restaurants and hotels” and “great features, including an audio walking guide, interactive map and real-time transport information and updates”.

The creators add: “Your itinerary will be action-packed.” Wow, eh?Stratford London 2012

Promoting the app are London Living, a website that plugs East Village, the Olympic housing spin-off at London E20, and the Stratford Renaissance Project, which is linked to Newham, the local council. It might make you wonder whether it’s more ad than app.

In any case, don’t bother looking for it yet: if you search now you’re likely to get an app for the Ontario version of Stratford (which looks like a rather attractive place) or the on-Avon town. But on Monday 14 May 2012 you can press this link and add it to an iPhone or Android without charge.

It may be one of the many apps you drop after a few weeks, but let’s give it a chance. Even those of us who lack an Olympic ticket may find Stratford, London, to be fun in summer 2012.

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